who we are

A professional know-how developed over the years thanks
to the study of highly scientific and high-performance
products for the world of salons, in synergy with a modern
sustainable and ethical formulation approach.
It is among the first brands in the world to have patented a
plexx system, a mix of technological and natural ingredients
that protects the hair from any damage caused by chemical
and mechanical treatments and today it also comes
with a complete system of home care products for scalp
and hair.